How to Use Basic Words to Increase Your Notary Business Visibility
- Anna Burza
- Aug 8, 2024
- 2 min read
How to Use Basic Words to Increase Your Notary Business Visibility
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Today, I'm going to show you how to use basic words and phrases to make your services more searchable and visible. Let’s make SEO easy and effective!
Focus on Keywords That Matter
The first step in your SEO adventure is to think about the words potential clients might type into Google when looking for notary services. These are your keywords. For a notary, relevant keywords could be “notary public,” “mobile notary near me,” “loan signing agent,” or specific services like “apostille” or “document notarization.”
Incorporate Keywords Naturally
Once you have a list of keywords, the next step is to use them naturally in your online content. This could be on your website, your Google Business Page, social media profiles, and posts. Remember, the key is to integrate these keywords smoothly into sentences that are informative and engaging.For example:
"Looking for a trustworthy notary public in [Your City]? Look no further!"
"As a mobile notary near me, I offer convenient services right at your doorstep."
"Need a document certified? Our apostille services are quick and reliable."
Optimize Your Website Titles and Descriptions
The titles and meta descriptions of your website pages are prime real estate for SEO. Make sure each page’s title and description include relevant keywords, as these elements help search engines understand what your page is about. This not only improves your ranking but also increases the likelihood that people will click on your site when it shows up in search results.
Use Local Keywords
Since notary services are often location-based, it’s crucial to include local keywords in your content. Mention your city, neighborhood, or region along with your services. For example, “notary services in [Your City]” or “[Your Neighborhood] mobile notary.” This strategy helps attract local clients who are more likely to need your services.
Create Quality Content Regularly
Search engines love fresh, relevant content. By regularly updating your blog or news section with posts that use your keywords, you’ll keep your site active and engaging for both search engines and visitors. Topics could range from “The importance of notarization in legal documents” to “Tips for first-time home buyers in [Your City].”
Encourage Social Sharing
Every time someone shares your content on social media, it increases your visibility. Include share buttons on your blog posts and encourage readers to share your tips and insights. The more your content is shared, the more it will be seen, which can significantly boost your SEO efforts.
Track Your Progress
Lastly, keep an eye on how well your SEO efforts are paying off. Tools like Google Analytics can help you track website traffic, engagement, and how visitors find your site. This information is crucial for understanding what works and what needs improvement.
By using these simple SEO techniques focused on basic words and phrases, you can significantly increase the visibility of your notary business. Remember, SEO is not just about being seen—it’s about being found by the right people at the right time. Happy optimizing!
For more helpful tips, guides, walkthroughs and tools to start or scale your notary business check out my Notary Mentor Program + Loan Signing Agent Training!